For Coaches & ConsultantsElevate Your Practice with HCBU™
Give your clients deeper insights. The HCBU™ framework helps coaches and consultants uncover what's really happening beneath the surface of workplace dysfunction.
Why I Created HCBU™
"After years in corporate environments and training in NLP, I saw the same patterns everywhere: talented coaches using frameworks that missed the human element. The Psychological Contract between people and organisations was broken—and nobody was addressing it directly. HCBU™ gives you and your clients a structured way to see what's really happening and create lasting change."
— Kirk, Founder of HCBU™
Quick Practice Assessment
Could HCBU™ enhance your coaching or consulting practice?
1. How often do your clients struggle to articulate what's really wrong at work?
2. How frequently do you see clients stuck in cycles of disengagement despite your interventions?
3. How much do you feel current coaching frameworks miss the deeper human element?
4. How interested are you in adding a structured assessment tool to your practice?
5. How valuable would a framework focused on psychological contracts be for your clients?
6. How ready are you to differentiate your practice with a human-centred approach?
The HCBU™ Framework
Human
Help clients build trust and psychological safety in their workplaces
Creative
Unlock space for innovation and fresh thinking with your clients
Bold
Empower clients to speak up and take courageous action
Unique
Celebrate individuality and help clients feel truly valued
Why Coaches & Consultants Choose HCBU™
Structured Assessment Tool
120+ question Insight assessment gives you and clients clear data to work with
Differentiate Your Practice
Stand out with a unique, human-centred framework your competitors don't have
Deeper Client Conversations
Get past surface symptoms to the real issues affecting your clients
Licensing & Certification
Become a certified HCBU™ practitioner and expand your service offering
Frequently Asked Questions
How can I use HCBU™ with my existing clients?
The HCBU™ Insight assessment integrates seamlessly into your practice. Use it as a diagnostic tool at the start of engagements, or to unlock deeper conversations when clients feel stuck.
What's involved in becoming certified?
Our Licensing & Certification programme trains you to deliver HCBU™ assessments, facilitate reflection sessions, and guide clients through the full 5-step pathway. Book a discovery call to learn more.
Can I white-label HCBU™ for my practice?
We offer partnership arrangements for established coaches and consultants. Let's discuss how HCBU™ can complement your brand during a discovery call.
What makes HCBU™ different from other frameworks?
HCBU™ focuses on the Psychological Contract—the unwritten expectations between people and organisations. Most frameworks address symptoms; we address the root cause of workplace dysfunction.
Explore Partnership Opportunities
Book a free discovery call to learn how HCBU™ can enhance your coaching or consulting practice.
Book a Free Discovery Call →